Function of Beauty
Reddit is mostly fine with you
10
Threads analysed
4
Negative threads
-0.15
Avg sentiment
Your score of 38 is 6 points higher than the DTC Hair Care average of 32.
See the full DTC Hair Care scoreboard →Thread freshness
The conversation is largely historical.
Sentiment distribution across 10 analysed threads
Most damaging quotes
“Function of Beauty is a tiny company that relies on marketing stories to trick people into buying their product. There is nothing special about ...”
“I tried function of beauty and I found it incredibly drying! I actually used it for a couple weeks and then tossed it. My hairdresser recommends branded like ...”
Want the full picture?
We scan your category's top Reddit threads live on the call. You see exactly where buyers are choosing alternatives over you. You keep the audit report whether you work with us or not.
Where Reddit is talking about you
Subreddits ranked by thread volume, coloured by average sentiment in that community.
What Reddit's saying about you
The recurring themes from AI analysis across all threads.
Other feedback
7 threadsLow impacte.g. “Neutral question seeking firsthand experiences with no stated opinion.”
Competitive displacement
2 threadsModeratee.g. “User found product drying and discarded it after brief trial, switched to other brands.”
Reddit likes Function of Beauty. Turn that into a moat.
Your score of 38 is strong. UpRate.io helps you defend it by seeding positive threads where your buyers actually search. See how it works →
Your closest neighbours in DTC Hair Care
Brands with similar Reddit Sentiment Scores.