Amika
Reddit is mostly fine with you
10
Threads analysed
4
Negative threads
0.19
Avg sentiment
Your score of 33 is 1 points higher than the DTC Hair Care average of 32.
See the full DTC Hair Care scoreboard →Thread freshness
The conversation is largely historical.
Sentiment distribution across 10 analysed threads
Most damaging quotes
“Amika Mirrorball Line Recall - did anybody else use this and noticed hair easily shedding in the shower? Question.”
“Amika product diversion. I know I am going to get downvoted for this, but I want to warn people about the dangers of product diversion.”
“I have identical hair and I have found the amika shampoo and conditioners are heavy and make my hair greasy easily but the Kure lines mask and ...”
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Where Reddit is talking about you
Subreddits ranked by thread volume, coloured by average sentiment in that community.
What Reddit's saying about you
The recurring themes from AI analysis across all threads.
Other feedback
5 threadsModeratee.g. “Strong positive review of multiple Amika products including volumizing shampoo and dry shampoo.”
Positive recommendations
3 threadsLow impacte.g. “Customer loves Amika products, especially Mirrorball shampoo for hydration.”
Pricing concerns
2 threadsLow impacte.g. “Customer impressed with Amika dry shampoo performance but hesitant about price justification.”
Reddit likes Amika. Turn that into a moat.
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Your closest neighbours in DTC Hair Care
Brands with similar Reddit Sentiment Scores.